Privacy Policy

Merilli Angus Paddock to Plate – Operated by Mintz Family Holdings Pty Ltd (ABN 40 161 441 407) 

Last updated: 19 October 2025 

Contact: sales@merilliangus.com.au | 0411 142 466 

 

1) Purpose of this Policy 

This Privacy Policy explains how we collect, use, disclose and protect personal information when you visit our Shopify store or interact with Merilli Angus Paddock to Plate. We comply with the Privacy Act 1988 (Cth) and the Australian Privacy Principles (APPs). 

 

2) Information We Collect 

We collect the following types of personal information: 

- Name, email, phone number, billing and delivery address 

- Order details, cut preferences, and product selections 

- Payment and transaction details (processed securely by third-party gateways; we do not store card data) 

- IP address, device information, and browsing activity (collected automatically by Shopify) 

- Information provided through contact forms, marketing signups, or social media interactions 

 

3) How We Collect Information 

We collect personal information when you place an order, create an account, subscribe to marketing, or use our website. Shopify automatically collects technical data (cookies, IP, browser type). We also collect data from third-party tools such as Google Analytics, Meta Pixel, TikTok Pixel, Klaviyo, and Google Tag Manager. 

 

4) Why We Collect and Use Information 

We collect and use your personal information to: 

- Process and deliver your orders 

- Manage payments and refunds 

- Communicate with you about your order 

- Provide customer support 

- Send marketing updates where you have consented 

- Improve website functionality and user experience 

- Comply with legal and tax obligations 

 

5) Marketing and Communication 

We send marketing emails or SMS only if you have explicitly opted in. You may unsubscribe at any time by clicking the unsubscribe link in our emails or contacting us directly. 

 

6) Cookies and Tracking 

Our website uses cookies to enable shopping cart functions, improve performance, analyse traffic, and support marketing activities. You may choose to accept or reject cookies when prompted on the site. More information is available in our Cookie Policy. 

 

7) Disclosure of Information 

We may share limited personal information with: 

- Shopify (for order management and hosting) 

- Payment processors (e.g. Shopify Payments, PayPal) 

- Logistics and delivery providers 

- Marketing and analytics tools such as Klaviyo, Meta, TikTok, Google Analytics, and Google Tag Manager 

These partners may store or process data outside Australia (e.g. Canada, USA). 

 

8) Overseas Data Transfers 

Shopify and certain third-party service providers store and process data outside Australia, including in Canada, the United States, and other jurisdictions. We ensure these providers comply with privacy protections consistent with Australian law. 

 

9) Data Retention 

We retain your data for as long as necessary to complete transactions, comply with our legal obligations, and maintain tax records (typically seven years). Customer data may be deleted earlier upon verified request. 

 

10) Access and Correction 

You have the right to request access to your personal information and to correct or update it if inaccurate. Requests can be made by emailing sales@merilliangus.com.au. 

 

11) Your Rights and Choices 

You can: 

- Access and correct your data 

- Withdraw consent for marketing communications 

- Delete your account or request erasure of personal data (subject to legal retention requirements) 

 

12) Data Security 

We use SSL encryption, password protection, and secure Shopify servers to protect your data. While we take reasonable precautions, no system is completely secure. 

 

13) Complaints and Enquiries 

If you believe we have breached your privacy or mishandled your personal information, please contact us. We will investigate and respond promptly. If you are not satisfied, you may contact the Office of the Australian Information Commissioner (OAIC) at www.oaic.gov.au. 

 

14) Updates to this Policy 

We may update this Privacy Policy to reflect operational or legal changes. The latest version will always be available on our website.